April 27, 2021 10:00

Why Google Says Your Backlinks Strategy Should Be Quality Over Quantit...

There are plenty of resources online discussing backlinks and why they should be part of your SEO strategy. When you Google “how important is link building for SEO?” you inevitably find an endless supply of websites sharing link building strategies and tips on how to get backlinks. But the one question often left unanswered is:... Read More »

April 22, 2021 10:00

Interruption Marketing: Is It a Good Fit for Your Business?

Interrupt marketing, or interruption marketing, is a short-term tactic that puts a product or service in front of customers without their consent and regardless of its relevance to their needs, all while interrupting their normal activities. Could you think of something from your daily life that fits this definition? As a consumer, business owner or... Read More »

April 20, 2021 10:00

Email Marketing Statistics You Should Know in 2021

There are a number of marketing channels that businesses can explore today to drive growth. Yet, email marketing continues to hold its own as one of the more effective marketing tools you can use to engage customers and reach out to prospects. Through marketing emails, you can distribute content, promote your brand and nurture warm... Read More »

April 15, 2021 10:00

Complete List of Google Penalties and How to Recover

First thing’s first: What is a Google penalty and how concerned do you need to be? Google penalties are served when a website (or parts of it) violate webmaster guidelines – a set of marketing rules designed by the search giant to ensure a delightful user experience (UX) in Search. If you’re engaged in search... Read More »

April 13, 2021 10:00

What Is Performance Marketing and Why It’s Important

Have you launched a digital advertising campaign in which you paid only when results were delivered? These results could have been in the form of clicks, leads or sales. If you said yes, chances are you’ve done or been doing performance marketing. What is performance marketing? It is a strategy that allows you to pay... Read More »

April 8, 2021 10:00

Why Duplicate Content Isn’t a Negative Ranking Factor

Ask any marketer: Content marketing is one of the most effective ways to grow your audience online. Sharing quality content consistently is a critical component of an effective search engine optimization (SEO) campaign and a driving force in guiding potential customers further along your funnel. With the amount of work it takes to churn out unique,... Read More »

April 6, 2021 10:00

How the iOS 14 Update Will Impact Your Social Media Marketing

Apple is making a bold move to limit targeted advertising through its app tracking transparency feature. With the latest iOS 14 update, users can decide if an app will be allowed to track their activity through a privacy prompt shown to all users – with no way around it. The activity-tracking limitation will directly affect... Read More »

April 1, 2021 10:00

How To Increase Your YouTube Watch Time

As digital marketing has evolved, video has quickly become the go-to content format for people researching products or services before buying them. Videos educate, entertain and engage, eventually driving conversions. Video speaks to many audiences, including the 2.74 billion monthly active users on YouTube. YouTube remains a powerful video marketing platform despite being overcrowded. Here,... Read More »

March 30, 2021 10:00

What Is Conversational Marketing and Why It Helps You Sell More

Have you ever had an interactive experience with a company or business? Chances are you experienced conversational marketing. It’s a method of engaging customers in a personalized, two-way conversation to better understand and serve their needs. These days, savvy marketers and businesses are getting more proactive in lead generation and sales. The old method of... Read More »

March 25, 2021 10:00

How To Create an ADA Compliant Website

Is your website compliant with the Americans with Disabilities Act (ADA)? If you said “no” or “not sure,” it’s time to consider the risks and take action. By building a website, businesses can reach the widest audience possible. It’s therefore considered worthwhile to invest time, money and effort into creating one. But as the primary... Read More »

March 23, 2021 10:00

How Much Does YouTube Advertising Cost?

YouTube has become an integral part of many shoppers’ buying process. From product reviews and tutorials to shopping haul and unboxing videos, 68 percent of YouTube users check the platform for valuable information before making a purchase decision. There’s no better time for brands and businesses than now to advertise their products and services and... Read More »

March 18, 2021 10:00

How To Use Sensory Marketing To Boost Brand Appeal

Today, there are dozens of theories about how best to appeal to customers. One popular method is sensory branding. Sensory marketing, also known as sensory advertising, is a way to appeal to all five senses of your audience using sensory appeal. It focuses on creating content that uses the senses of sight, touch, sound, smell... Read More »

March 16, 2021 10:00

Thrive Named Among Texas’ Top 50 Fastest-Growing Companies

Thrive Internet Marketing Agency has been included on the prestigious Inc. 5000 list of fastest-growing private companies in Texas for 2021. And, we’re moving on up. Thrive was ranked as the 48th fastest-growing company in Texas by Inc. magazine after ranking at No. 78 on last year’s list. We’re elated to find ourselves among the... Read More »

March 11, 2021 10:00

How Much Do Google Ads Cost?

Online marketplaces are quickly becoming crowded. Without a solid advertising plan such as Google Ads pay per click marketing, your business can get buried in online searches. Amazon PPC and eCommerce PPC can help retailers gain visibility, drive traffic and conversion and outperform their competitors. You’ve probably seen Google Ads (formerly called Google AdWords) displayed... Read More »

March 9, 2021 10:00

How To Increase Your YouTube Subscribers

Now that you’ve created a YouTube marketing channel for your video marketing strategy, it’s time to move on to the next step: how to get subscribers on YouTube. Growing your channel is essential if you want your videos to be seen – and your message heard. The only way to do that is to gain... Read More »

March 4, 2021 10:00

Why is Having a Company Vision so Important for Business?

A vision statement, business vision statement or company vision – all these terms refer to one thing. Having a vision that is strongly tied to your business is vital. Huge corporations and small businesses alike emphasize the need to have a company vision or vision statement because they understand why vision is important for their... Read More »

March 2, 2021 10:00

How To Perform an SEO Competitor Analysis and Why It’s Important...

Your website might rank number one for a certain keyword today, but this status is not forever. Over time, other websites – most of them competitors – will learn how to optimize their content and outrank your site. This is why SEO competitive analysis needs to be an ongoing initiative for any business. Many businesses... Read More »

February 25, 2021 10:00

How Much Does It Cost To Sell on Amazon?

When business owners ask, does it cost money to sell on Amazon? the answer is a disappointing yes. Selling on Amazon.com comes at a price – but it also has the potential to boost your brand and revenue. The question is, are you willing to invest in Amazon selling costs? While Amazon can certainly bring... Read More »

February 23, 2021 10:00

How To Create a Customer Journey Map in 2021

You might have heard of a customer journey map, but are still wondering what it is and how brands benefit from it. When done correctly, a customer journey or user journey map can be helpful in improving your brand’s customer experience and reputation. Think of it as a way to get inside the customer’s mind,... Read More »

February 19, 2021 10:00

Meet The Thrivers: Shadz Loresco

Name/Title: Shadz Loresco, Demand Generation Content Specialist Home office: Pangasinan, Philippines Family and pets: I recently moved back to my parents’ house with my cat, Brigid. I have a younger sister who used to be my roommate in Manila, but she is now based abroad. Start date at Thrive: September 14, 2020 How did you... Read More »

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