September 22, 2015 16:31

4 Things To Look For In A PPC Company In Dallas

Think of a pay per click agency as a brokerage firm and your PPC specialist as your stockbroker. Like the stockbroker, it’s a PPC specialist’s job to make sure you get the most bang for every dollar you invest in a PPC campaign. It is important to audit your current PPC specialist and SEO company periodically... Read More »

September 18, 2015 14:18

Takeaways from WordCamp Cape Town 2015

Takeaways from #WCCT 2015 Event at a glance: WordCamp Cape Town 2015 Venue: The River Club The venue was very scenic and picturesque, and provided an attractive venue with some pretty awesome amenities, such as a driving range (for letting off steam) and a pub-style restaurant on site, which also served as the venue for... Read More »

September 17, 2015 09:42

Citation Worries Begone: Thrive is now a Certified Yext Partner!

Citations are essential for boosting your business’ online presence. And the best way to set up citations for your business? Enlist the help of a Yext Certified Partner! In order to ensure that search engines – and people – know your business’ name, address, and contact info, you need to proliferate that information throughout the... Read More »

September 14, 2015 09:53

Why You Need To Hire A Professional SEO

Professional SEO is one of the most important aspects of running a successful website. After all, all your hard work on a site is meaningless if no one sees the result. With search engines cracking down on tactics that might have worked a long time ago, it has become more important than ever to turn... Read More »

September 4, 2015 10:41

Case Study: Facebook Remarketing Ad Boosts Engagement and Social Refer...

Ever wish you could ask whoever visited your website to like your business’ Facebook page? Well, the good folks at Facebook released a game-changing Facebook remarketing pixel that allows clients to target their ads specifically to people who have visited their website. Although our current Facebook ad was already increasing audience, engagement, and reach for a... Read More »

September 1, 2015 16:12

Buffer vs Hootsuite: A Social Media Marketing Tool Comparison

Social media companies are always trying to find ways to drive growth in social media audience, engagement, and reach faster. Searching thru online tools to help run social media campaigns more efficiently can almost be a part-time job for a social media marketing agency. There are over 280 social media management apps featured on social media... Read More »

August 24, 2015 14:52

5 Facebook Changes All Social Media Agencies Need To Know

Facebook recently announced several new features coming to the platform that will make any social media company or small business very excited. These features will make it easier for small businesses to use Facebook to communicate with other businesses, organizations, and people. The features were announced and debuted during the company’s developer conference “F8”. From using apps to... Read More »

August 14, 2015 16:12

Why You Need A Custom WordPress Designer

If there are so many free WordPress themes, why should a small business hire a custom WordPress designer? In WordPress, design templates known as “themes” are ready for use out-of-the-box and can be switched out like a ‘skin’. Most are free, which is one big reason WordPress is adored so much. Although they are convenient and... Read More »

August 12, 2015 11:15

4 Secret Steps Of A Local SEO Expert

When a local SEO expert builds local landing pages, the same approach is usually taken – keyword research around the large cities, and not much else. While targeting the highest concentration of a city is crucial, never overlook the smaller surrounding cities that may have potential customers searching for your business. These cities are small,... Read More »

August 5, 2015 11:26

15 Blog Post Conversion Hacks That SEO Companies Use

Blogging is the bread and butter for a SEO expert. But any search engine marketing company will tell you that solely sharing useful information will not always hit conversion goals. A local business must constantly update their site with new tools that remind and nurture a target audience to convert. Here are just 15 blog... Read More »

July 17, 2015 14:05

4 Best WordPress Backup Plugins For Securing Your Site’s Data

A staggering 30,000 websites are attacked each day, according to Sophos Labs. That’s a lot of blood, sweat, and tears from WordPress developers gone to waste. Some people might still believe that only adult and gambling websites transmitted malicious code used in online phishing schemes, but most hackers today use harmless small business websites. Once... Read More »

July 13, 2015 13:01

8 Steps For Effective Local Franchise Marketing

Local franchise marketing can seem difficult, but at its core, it is not much different then local marketing strategy for any other business. The first step in marketing a franchise location online is to make sure your website is friendly to both search engines and visitors. This checklist will help you find out if your website... Read More »

July 6, 2015 09:49

The Value In Quality WordPress Development Services

There’s a common saying for business owners who are in the market for any service: “you can’t beat free”. And yet, WordPress development services are consistently in-demand. Here in Dallas, there is a thriving market for professional WordPress development of visually sharpe websites loaded with experimental features, seamless usability, integrated SEO, and killer onsite content. Most businesses... Read More »

July 1, 2015 08:20

Thrive takes a look at some of the best review monitoring tools

I recently took on a client for whom reviews and online mentions are a major priority. This post was written while in the process of actually trying out several tools that offer review monitoring and mention alerts. The first 2 tools are more full service, offering review tracking and response features, the 3rd is a... Read More »

June 25, 2015 11:27

5 Franchise Marketing Challenges In A Digital World

Franchise marketing is a challenging niche that requires your business to stand out among the competition while working harmoniously with other franchises. While there are many ways to do franchise marketing the right way, there are also plenty of pitfalls to avoid along the way. When you factor in a local element to franchise marketing,... Read More »

June 19, 2015 13:06

3 Things About A Dallas WordPress Consultant You Should Know

Are you thinking about creating a new website with the help of an expert WordPress consultant? Look before you leap. There’s a lot of quality variation in the Dallas web design industry, so it’s necessary to filter out teams with B level design and business practices. Every web designt agency has some differences, but there... Read More »

June 17, 2015 17:36

Which Is Best? Franchise Landing Page or Microsite

When a franchise business partners with Thrive to design their website, the topic of whether to create individual landing pages or microsites for each franchise location seems to come up often. This is an important decision that should be thought through during the discovery meeting. As this decision can impact the effectiveness of your franchise... Read More »

June 15, 2015 09:41

Eye Tracking Study Shows How People View a Google Search Result

A Google eye tracking study examined the eye movements of 53 people using desktop computers to conduct various Google searches. The study comes in light of Google receiving criticism for providing answers to search questions that may end the need for searchers to click through to the websites that the search engine indexes. Direct Google... Read More »

June 9, 2015 11:26

6 Tools SEM Companies Use To Get Visitors To Your Blog

“If you build it, they will come.” This motto might have worked for Kevin Costner in Field Of Dreams, but a search engine marketing company knows that driving traffic to a new blog takes time and strategy. But the right organic traffic created from your new blog can push your website to the top of... Read More »

June 9, 2015 10:43

Facebook Contest Increases Referral Traffic By 2500%

Increasing Referral Traffic through Social Berryman Products wanted a bigger spike in their Facebook engagement as well as their website traffic. Taking a cue from their Solution Central Q&A section, we posted a question with a graphic featuring a prize package for a Berryman fan with the correct answer. We set a small budget to... Read More »

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