March 21, 2024 10:00

Local SEO for Multiple Locations: Managing Complexity

Following corporate guidelines while catering to local markets is a tightrope walk for any multi-location business. From maintaining brand consistency to addressing local consumer needs, franchises have a lot on their plate. One crucial aspect that often gets overlooked, though, is local search engine optimization (SEO) – the process of optimizing a website for location-based... Read More »

March 20, 2024 10:00

Putting Customers First: Strategies To Lead Your Marketing Campaigns

In a market saturated with options, outstanding customer experiences can set you apart. Today’s well-informed consumers expect nothing less than fast, personalized and convenient service every time they interact with your brand. To meet these elevated expectations, businesses must go beyond conventional approaches and integrate empathy in advertising. Understanding and anticipating your audience’s needs, goals... Read More »

March 19, 2024 10:00

How To Make SEO and Social Media Marketing Work Together for Best Resu...

Social media and search engine optimization (SEO) — two digital marketing powerhouses that seem detached from one another. But are they really independent as they appear? Or could they be the dynamic duo your business needs? Let’s delve into the intricate interplay of social media and SEO in this blog as follows: • Drawing the... Read More »

March 15, 2024 10:00

What Can Digital Marketing Automation Do for Your Business?

Over the past decades, rapid advancements in technology, specifically in the fields of robotics, machine learning and artificial intelligence (AI) have paved the way for a new era of automation. Thanks to technology, 50% of work can now be automated (McKinsey). For businesses, automation provides unmatched efficiency and productivity gains. Repetitive and time-consuming tasks that... Read More »

March 14, 2024 10:00

Email Marketing 101: Your Ultimate Guide to Inbox Domination

Email marketing isn’t just about bombarding folks with sales pitches and spam. You want your emails to be the ones that people actually look forward to, the emails that somehow skirt past the robotic delete reflex as eyes skim the inbox. And it’s certainly not about overloading inboxes until someone caves. Email marketing is something... Read More »

March 13, 2024 10:00

How Local Business Citations Boost Your Online Presence

These days, 97% of users learn about local companies online than anywhere else. Ensuring your business is easily discoverable and positively represented online becomes paramount. Leveraging local search engine optimization (SEO) can help you reach targeted traffic and increase conversions. One way to boost your local SEO efforts and online visibility is by acquiring online... Read More »

March 12, 2024 10:00

12 Factors That May Be Driving Visitors Away From Your Mobile Site

With so many people accessing websites through their phones, ensuring your website is optimized for mobile users is essential. Research indicates that mobile phones accounted for 51.52% of web traffic in May 2023. So far, the average for the year stands at 56.86% (Oberlo, 2023). Therefore, not including mobile optimization in your digital marketing strategy,... Read More »

March 8, 2024 10:00

How SMS Scams Threaten Your Business

Scam text messages are some of the most prevalent cyber security attacks, affecting individuals and organizations alike. According to a report by the Federal Trade Commission (FTC), American consumers lost $330 million to text message scams in 2022, up from $131 million in 2021. Scammers often employ tactics of pretending to be legitimate businesses, like... Read More »

March 7, 2024 10:00

A Guide To Building Your Business Blog

The internet propels the modern world, fostering global interconnectivity regardless of one’s location. To fully capitalize on this benefit, businesses must harness the potential of a robust online presence. One of the most crucial components of a company’s online persona is its blog. So, how can you start a business blog that reflects your business’s... Read More »

March 6, 2024 10:15

Customer Satisfaction: How To Improve It and Why It’s So Important i...

Nothing makes business owners sweat buckets more than customers switching to a competitor, especially if a lot of time and money has already been invested in nurturing the relationship. In many cases, churning customers is linked to customer satisfaction levels. If customers don’t feel like they’re getting what they need from a business or the... Read More »

March 5, 2024 10:00

5 Types of Social Media Posts and When To Use Them

Social media is a dynamic space teeming with opportunities for individuals and businesses alike. As social media platforms evolve, the types of content that perform well on these platforms also change over time. Content is the backbone of any online success. This blog will help you understand the different types of content for social media... Read More »

March 1, 2024 10:41

Thrive Crowned Vendor of the Year by JAN-PRO Systems International

Thrive Internet Marketing Agency was recently honored with the prestigious “Vendor of the Year” award at the 2024 Empower Brands Conference in Las Vegas. The award was presented by JAN-PRO Systems International in recognition of the tremendous impact Thrive has made on JAN-PRO’s marketing efforts. Karen Forrest, Vice President of Marketing at JAN-PRO Systems International,... Read More »

February 29, 2024 10:00

The Ultimate ChatGPT Prompts Cheat Sheet

ChatGPT by OpenAI is a versatile artificial-intelligence-powered (AI-powered) tool that provides numerous opportunities for creativity, learning and problem-solving to people and businesses in various industries. It only takes a few lines of instructions (called prompts) to achieve the desired outcome, whether you’re a writer looking for inspiration or a developer searching for code snippets. Through... Read More »

February 28, 2024 10:00

Amazon Is Using AI To Create Review Highlights: Here’s Why It Ma...

The rise of artificial intelligence (AI) technology has made its way into search engines, tools, and other online applications. Amazon, with millions of sellers and hundreds of millions of customers worldwide, is no exception, as they’ve implemented AI technology in various methods. For entrepreneurs selling on Amazon, though, how Amazon uses AI for product reviews... Read More »

February 27, 2024 10:00

Your Complete Guide to Revenue Marketing

Gone are the days when marketing was just about creating flashy ads and catchy slogans. Now, it’s all about driving tangible results and measurable revenue growth. Enter revenue marketing. If you’ve ever wondered how to seamlessly integrate your marketing efforts with revenue generation or are just curious about what this term means, you’re in the... Read More »

February 23, 2024 10:00

Technical SEO Audit: What It Is and How To Perform One

When someone hears search engine optimization (SEO), they often think of the content on a website. However, there is much more to SEO than just writing good content. Technical SEO focuses on ensuring your website is considered “crawlable” and indexed by search engine bots so your website shows up in relevant search results across the... Read More »

February 22, 2024 10:00

The Top 16 Link Building Strategies You Need for 2024

When you think about search engine optimization (SEO), the first things that come to mind are keywords, website speed and content optimization. However, there is another crucial aspect of SEO that often gets overlooked – link building. The reason for this is simple: Link building takes a lot of time and effort. But there’s just... Read More »

February 21, 2024 10:00

Questions To Ask Your Customers When Asking for Feedback Via Online Re...

A product or service is more likely to flop without backing from the masses. And what better tool to understand customer needs and preferences than a good old customer survey? Customer feedback surveys help businesses fine-tune offerings, generate positive reviews and improve online reputation. In this blog, we’ll discuss: • Types of Customer Satisfaction Survey • 6... Read More »

February 20, 2024 10:00

Why Your Website Looks Untrustworthy – And Here’s the Problem

In a modern digital market where competition is fierce and attention spans are shrinking, a well-crafted website can set you apart. Websites serve as virtual storefronts, information hubs and primary communication channels for businesses today. They have the power to set lasting impressions and captivate users. As such, a compelling website design must entice visitors... Read More »

February 16, 2024 10:00

How To Use Geofencing Marketing To Find New Customers

Did you know you can send targeted ads to a potential customer’s smartphone as soon as they enter your business’s vicinity, thus encouraging them to visit the shop? This is all made possible by geofencing marketing. In this article, we’ll cover: • What Is Geofencing Marketing? • How Does Geofencing Work? • Geomarketing Solutions: How... Read More »

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