January 16, 2024 10:00
What Is an Email Autoresponder and How Do You Use Them?
With over 4 billion users every day, email has become a vital part of modern communication. It has transformed the way we connect and collaborate in both personal and professional spheres. Marketers worldwide are harnessing the power of email marketing to reach and engage targeted users in a more personalized and cost-effective way. In fact,... Read More »
January 12, 2024 10:00
120 Google Workspace Stats (2024)
With a dominant market share of 84.95%, it’s clear that Google Workspace is the go-to choice for businesses looking to streamline their operations. But what’s driving this massive adoption? For starters, Google Workspace has over 8 million paying customers, and that number is only going up. It’s not just about the sheer volume of users;... Read More »
January 11, 2024 10:00
How To Master Growth Marketing in 2024
The marketing landscape has come a long way over the past decade. We’re talking artificial intelligence or AI-driven algorithms, new search tools and advertising trends that change faster than you can say “growth marketing.” If you’re still clinging to your old-school marketing playbook, it’s time for a reality check. The game has evolved and you... Read More »
January 9, 2024 10:00
Instagram Broadcast Channels: What They Are and How To Use Them
In February 2023, big tech company Meta rolled out an exciting new feature on Instagram – Broadcast Channels. Mark Zuckerberg announced the new Instagram feature using his personal “Meta Channel.” Instagram broadcast channels act as a one-to-many direct messaging platform, enabling creators to invite and directly engage with followers in real time. Currently, broadcast channels... Read More »
January 5, 2024 11:30
Top 10 Viral PPC Campaign Videos of All Time
Viral videos have reshaped the way we connect, share and experience stories. For eCommerce businesses, producing viral marketing videos can help engage targeted users, drive immediate action and create organic, widespread awareness. In this blog, we help you master the art of video marketing by covering these topics: • The Benefits of Video Pay-Per-Click (PPC)... Read More »
January 5, 2024 10:00
Niche Marketing: What Is It and How To Do It Right
Niche industries require a more targeted approach to marketing their offerings than generalized services due to lower consumer demand and a smaller target market. With niche marketing, you can create targeted campaigns that meet the needs and interests of your target market. Stand out from competitors, attract high-intent buyers and increase profitability with a niche... Read More »
January 4, 2024 10:00
SEOblog’s New Home Is Thrive Internet Marketing Agency
Thrive Internet Marketing Agency is excited to announce that our popular blog is the new destination for all the updates and resources you’ve relied on and enjoyed at SEOblog.com. A trusted search engine optimization resource and SEO news site, SEOblog, will now publish on the Thrive website. With a long history of collaboration between the... Read More »
January 2, 2024 10:00
Can SEO and Digital PR Work Together To Amplify Your Brand?
You’ve done everything right with your search engine optimization (SEO) and digital public relations (PR) efforts. You have a great website, optimized content, social media presence and even an email marketing campaign. But something is still missing – you’re not seeing the increased online visibility or sales you hoped for. What could be going wrong?... Read More »
December 29, 2023 10:00
What Is International SEO and Does It Fit Your Business
Entering a new territory is tough, let alone an unfamiliar one. The same goes for businesses looking to set foot in a foreign market. As such, international search engine optimization (SEO) is your golden ticket to reaching a global audience. It’s no secret that SEO can be incredibly rewarding. Do it right, and you’ll catapult... Read More »
December 28, 2023 10:00
How To Increase Brand Awareness for More High-Quality Traffic
Remember the days when you asked your friends for advice, and they said, “Google it”? Or when someone wanted to pay you back but didn’t have cash, they said, “Venmo me”? These are examples of how strong brand awareness can influence our everyday lives. Google and Venmo have become such integral parts of our culture... Read More »
December 26, 2023 10:00
What Are Facebook Lead Ads and How To Use Them the Right Way
Are you looking for a reliable way to generate leads and convert prospects into paying customers? Facebook lead ads (now Meta lead ads) may be just what you need. This powerful lead generation tool is a form of paid social media advertising, enabling businesses to identify high-intent customers and collect relevant... Read More »
December 22, 2023 10:00
Google Discovery Ads: What They Are and How To Use Them
As the world’s largest and most-used search engine, Google has much to offer businesses. And, as its service portfolio grew over the years, that potential inevitably expanded as well. Since 2019, Google Discovery campaigns have helped companies “reach up to 3 billion customers across Google’s feeds” with personalized, visual-rich campaigns. So, what can you do... Read More »
December 21, 2023 10:00
Online Marketing Tips in a Web 3.0 Landscape
The internet has come a long way from the static pages of its early days. During this era, websites presented information through fixed elements, and browsing was limited to passive scrolling. Over the years, technological advancements have led to the development of Web 2.0, which transformed the internet into a dynamic platform. Web 2.0 is... Read More »
December 19, 2023 10:00
How To Market Your Franchise Business Using Brand Storytelling
Telling your brand story is more important than ever in marketing a franchise business. Consumers are increasingly looking for brands with purpose and meaning, and using storytelling to communicate that purpose can be an effective way to reach them. Storytelling helps customers connect emotionally with the brand, positions the company as one they can trust... Read More »
December 15, 2023 10:00
20 Key Advertising Trends To Watch in 2024
As 2024 dawns, the digital marketing landscape has been revolutionized by 2023’s emerging trends. Personalization, artificial intelligence and immersive technologies like augmented reality or virtual reality (AR/VR) have taken center stage, vastly enhancing user engagement and broadening the horizons of marketers. These advancements promise a transformative impact on strategies and industry standards for years ahead.... Read More »
December 14, 2023 10:00
What Is Weather Targeting and How It Can Boost Your Marketing Results
The weather plays a crucial role in shaping consumer spending habits. Yet, we often underestimate its profound impact on the sales of goods and services. Weather targeting capitalizes on this fact to drive sales and improve consumer experiences. Understanding the effects of weather on buyer behavior allows businesses to tailor marketing strategies to capture maximum... Read More »
December 13, 2023 10:00
Should My Business Buy Fake Reviews?
Customer reviews, especially positive ones, are invaluable to lead acquisition for the very reason that they’re user-generated and trusted by most consumers. Unfortunately, some companies decide to take a shortcut, buying fake reviews to generate leads and improve their online reputation, even if there are honest and effective ways to request reviews from clients. So,... Read More »
December 12, 2023 10:00
What Is Digital PR and How Can It Impact My Business?
Digital public relations (PR) serve as a steering wheel for businesses, maneuvering the public perception of their brands in the digital space. It is the art of sparking intrigue around your product or service through a captivating narrative that resonates with your audience. But more than creating a buzz around your brand, digital PR also... Read More »
December 8, 2023 10:00
The Ultimate SEO Checklist for 2024
If you think search engine optimization (SEO) is just about appeasing Google with the right keywords, think again. 2024 is shaping up to be the year where relationship-building takes center stage. Sure, artificial intelligence (AI) and machine learning are on the rise, automating a bunch of tasks and even making some decisions for us. But... Read More »
December 7, 2023 10:00
Programmatic SEO: What Is It and Why Your Business Needs It
As search algorithms have grown more sophisticated and user behavior has evolved, achieving top rankings in search engine results pages (SERPs) through manual optimization has become increasingly challenging. The solution – programmatic search engine optimization (SEO). Programmatic SEO combines machine learning, automation tools and analytics to optimize websites. It helps increase organic search traffic by... Read More »
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